{"id":1501,"date":"2019-12-23T13:28:04","date_gmt":"2019-12-23T04:28:04","guid":{"rendered":"https:\/\/storehero.io\/?p=271"},"modified":"2024-11-07T23:09:02","modified_gmt":"2024-11-07T14:09:02","slug":"intensive-reading-analysis","status":"publish","type":"shopify","link":"https:\/\/storehero.io\/ja\/shopify\/intensive-reading-analysis\/","title":{"rendered":"Blog\u8a18\u4e8b\u304c\u3069\u3053\u307e\u3067\u8aad\u307e\u308c\u305f\u304b\u3092Google Analytics\u3068Tag Manager\u3067\u8a08\u6e2c\u3059\u308b\u65b9\u6cd5"},"content":{"rendered":"<p>Shopify\u3067\u30b9\u30c8\u30a2\u3092\u7acb\u3061\u4e0a\u3052\u305f\u3089\u3001Blog\u8a18\u4e8b\u3092\u66f8\u3044\u3066\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u3092\u904b\u55b6\u3059\u308b\u3053\u3068\u3082\u591a\u3044\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n<p>\u305b\u3063\u304b\u304f\u8a18\u4e8b\u3092\u66f8\u3044\u3066\u3082\u3001\u8aad\u307e\u308c\u306a\u3051\u308c\u3070\u52b9\u679c\u304c\u3042\u308a\u307e\u305b\u3093\u3002\u6700\u8fd1\u306fSEO\u3067\u3082\u3061\u3083\u3093\u3068\u8a18\u4e8b\u304c\u8aad\u307e\u308c\u3066\u3044\u308b\u304b\u3001\u5f79\u306b\u7acb\u3063\u3066\u3044\u308b\u304b\u3092\u30e6\u30fc\u30b6\u30fc\u306e\u30ed\u30b0\u30c7\u30fc\u30bf\u306a\u3069\u3092\u901a\u3058\u3066Google\u304c\u8a55\u4fa1\u3059\u308b\u3088\u3046\u306b\u306a\u3063\u3066\u304d\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u4eca\u56de\u306f\u3001Google Analytics\u3068Google Tag Manager\u3092\u4f7f\u3063\u3066\u3001Blog\u8a18\u4e8b\u304c\u3061\u3083\u3093\u3068\u8aad\u307e\u308c\u3066\u3044\u308b\u304b\u3092\u8a08\u6e2c\u3059\u308b\u65b9\u6cd5\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<p>StoreHero\u3067\u306f\u72ec\u81ea\u30b0\u30ed\u30fc\u30b9\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u6d3b\u7528\u3057\u3001\u30de\u30cb\u30e5\u30a2\u30eb\u904b\u7528\u3067\u306f\u3084\u308a\u304d\u308c\u306a\u3044\u304d\u3081\u7d30\u304b\u306a\u904b\u7528\u3084\u3001\u65bd\u7b56\u306e\u5927\u91cf\u5b9f\u65bd\u306b\u3088\u308b\u4e8b\u696d\u6210\u9577\u3092\u652f\u63f4\u3057\u3066\u3044\u307e\u3059\u3002<br \/>\nShopify\u3067\u58f2\u4e0a\u30a2\u30c3\u30d7\u306b\u8ab2\u984c\u304c\u3042\u308b\u65b9\u306f\u304a\u6c17\u8efd\u306b\u3054\u76f8\u8ac7\u304f\u3060\u3055\u3044\u3002<span class=\"s1\">=&gt;<a href=\"https:\/\/storehero.io\/ja\/ebook_service_material\/\"><span class=\"s2\">\u30b5\u30fc\u30d3\u30b9\u7d39\u4ecb\u8cc7\u6599\u306e\u7121\u6599\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306f\u3053\u3061\u3089<\/span><\/a><\/span><\/p>\n<div id=\"toc_container\" class=\"toc_white no_bullets\"><p class=\"toc_title\">Contents<\/p><ul class=\"toc_list\"><li><a href=\"#Google_Tag_Manager\"><span class=\"toc_number toc_depth_1\">1<\/span> Google Tag Manager\u306e\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u958b\u8a2d<\/a><\/li><li><a href=\"#Google_Tag_ManagerShopify\"><span class=\"toc_number toc_depth_1\">2<\/span> Google Tag Manager\u306e\u30bf\u30b0\u3092Shopify\u306b\u8a2d\u5b9a<\/a><\/li><li><a href=\"#Blog\"><span class=\"toc_number toc_depth_1\">3<\/span> Blog\u8a18\u4e8b\u304c\u300c\u4f55\uff05\u8aad\u307e\u308c\u305f\u304b\u300d\u3068\u300c\u4f55\u304c\u8aad\u307e\u308c\u305f\u304b\u300d<\/a><\/li><li><a href=\"#Blog-2\"><span class=\"toc_number toc_depth_1\">4<\/span> Blog\u8a18\u4e8b\u304c\u4f55\uff05\u8aad\u307e\u308c\u305f\u304b\uff1f<\/a><ul><li><a href=\"#i\"><span class=\"toc_number toc_depth_2\">4.1<\/span> \u95b2\u89a7\u8ddd\u96e2\u5909\u6570\u306e\u8a2d\u5b9a<\/a><\/li><li><a href=\"#i-2\"><span class=\"toc_number toc_depth_2\">4.2<\/span> \u30bf\u30b0\u306e\u8a2d\u5b9a<\/a><\/li><li><a href=\"#i-3\"><span class=\"toc_number toc_depth_2\">4.3<\/span> \u30c8\u30ea\u30ac\u30fc\u306e\u8a2d\u5b9a<\/a><\/li><li><a href=\"#Google_Analytics\"><span class=\"toc_number toc_depth_2\">4.4<\/span> Google Analytics\u3067\u5206\u6790<\/a><\/li><\/ul><\/li><li><a href=\"#Blog-3\"><span class=\"toc_number toc_depth_1\">5<\/span> Blog\u8a18\u4e8b\u306e\u4f55\u304c\u8aad\u307e\u308c\u305f\u304b\uff1f<\/a><ul><li><a href=\"#h2\"><span class=\"toc_number toc_depth_2\">5.1<\/span> h2\u30bf\u30b0\u3092\u683c\u7d0d\u3059\u308b\u5909\u6570\u306e\u8a2d\u5b9a<\/a><\/li><li><a href=\"#i-4\"><span class=\"toc_number toc_depth_2\">5.2<\/span> \u30bf\u30b0\u306e\u8a2d\u5b9a<\/a><\/li><li><a href=\"#i-5\"><span class=\"toc_number toc_depth_2\">5.3<\/span> \u30c8\u30ea\u30ac\u30fc\u306e\u8a2d\u5b9a<\/a><\/li><li><a href=\"#Google_Analytics-2\"><span class=\"toc_number toc_depth_2\">5.4<\/span> Google Analytics\u3067\u5206\u6790<\/a><\/li><\/ul><\/li><li><a href=\"#StoreHero\"><span class=\"toc_number toc_depth_1\">6<\/span> StoreHero\u3092\u6d3b\u7528\u3057\u305f\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u30fb\u8a08\u6e2c\u74b0\u5883\u306e\u69cb\u7bc9<\/a><\/li><li><a href=\"#i-6\"><span class=\"toc_number toc_depth_1\">7<\/span> \u307e\u3068\u3081<\/a><\/li><\/ul><\/div>\n<h2><span id=\"Google_Tag_Manager\">Google Tag Manager\u306e\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u958b\u8a2d<\/span><\/h2>\n<p>Google Tag Manager\u3092\u4f7f\u3046\u3068\u3001Shopify\u30b9\u30c8\u30a2\u4e0a\u306e\u304a\u5ba2\u3055\u3093\u306e\u52d5\u304d\u3092\u8a08\u6e2c\u3057\u3066Google Analytics\u4e0a\u3067\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>Blog\u8a18\u4e8b\u304c\u3061\u3083\u3093\u3068\u8aad\u307e\u308c\u3066\u3044\u308b\u304b\u306b\u3064\u3044\u3066\u3082\u3001Google Tag Manager\u3092\u4f7f\u3048\u3070\u8a08\u6e2c\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u307e\u305a\u306f\u30b5\u30af\u30c3\u3068Google Tag Manager\u306e\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u4f5c\u308a\u307e\u3057\u3087\u3046\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.gyazo.com\/49287d64361ec8efb2fb9a64c4866524.jpg\" \/><\/p>\n<div class=\"reference\">\n<h4>\u53c2\u8003<\/h4>\n<ul>\n<li><a href=\"https:\/\/marketingplatform.google.com\/intl\/ja\/about\/tag-manager\/\">Google Tag Manager<\/a><\/li>\n<\/ul>\n<\/div>\n<h2><span id=\"Google_Tag_ManagerShopify\">Google Tag Manager\u306e\u30bf\u30b0\u3092Shopify\u306b\u8a2d\u5b9a<\/span><\/h2>\n<p>\u7d9a\u3044\u3066\u3001Google Tag Manager\u3092Shopify\u306b\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/p>\n<p>Google Tag Manager\u306e\u30bf\u30b0\u3092<span style=\"font-weight: 400;\">&lt;head&gt;\u30bf\u30b0\u5185\u3068&lt;body&gt;\u30bf\u30b0<\/span>\u5185\u306b\u8a2d\u7f6e\u3057\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.gyazo.com\/6850b0c7b8c5b5baabb5011571e282fc.png\" \/><\/p>\n<p>\u30bf\u30b0\u3092Shopify\u306b\u8a2d\u5b9a\u3059\u308b\u65b9\u6cd5\u306f\u3044\u304f\u3064\u304b\u3042\u308a\u307e\u3059\u304c\u3001\u4eca\u56de\u306f\u30c6\u30fc\u30de\u306e\u30b3\u30fc\u30c9\u5185\u306b\u76f4\u63a5\u8a2d\u5b9a\u3059\u308b\u65b9\u6cd5\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<p>\u30aa\u30f3\u30e9\u30a4\u30f3\u30b9\u30c8\u30a2&gt;\u30c6\u30fc\u30de\u306e\u30a2\u30af\u30b7\u30e7\u30f3&gt;\u30b3\u30fc\u30c9\u3092\u7de8\u96c6\u3059\u308b\u3092\u9078\u629e\u3057\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.gyazo.com\/97332c0ffc325e957ea7f2d44955acce.png\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Layout\u30d5\u30a9\u30eb\u30c0\u5185\u306etheme.liquid\u30d5\u30a1\u30a4\u30eb\u306b&lt;head&gt;\u30bf\u30b0\u3068&lt;body&gt;\u30bf\u30b0\u304c\u3042\u308a\u307e\u3059\u306e\u3067\u3001\u305d\u308c\u305e\u308c\u306e\u30bf\u30b0\u5185\u306b\u3001Google Tag Manager\u306e\u30bf\u30b0\u3092\u8a2d\u7f6e\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.gyazo.com\/6e21482116437f008cb4aade31b4f895.png\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u56f3\u3067\u306f&lt;head&gt;\u5185\u306b\u8a2d\u7f6e\u3059\u308b\u30bf\u30b0\u3092&lt;\/head&gt;\u306e\u76f4\u524d\u306b\u5165\u308c\u3066\u3044\u307e\u3059\u304c\u3001&lt;head&gt;\u5185\u306e\u306a\u308b\u3079\u304f\u4e0a\u306e\u6cd5\u306b\u8a2d\u7f6e\u3059\u308b\u3053\u3068\u304c\u63a8\u5968\u3055\u308c\u3066\u3044\u307e\u3059\u306e\u3067\u3054\u6ce8\u610f\u304f\u3060\u3055\u3044\u3002<\/span><\/p>\n<p>\u3053\u308c\u3067\u30bf\u30b0\u8a2d\u5b9a\u306f\u5b8c\u4e86\u3067\u3059\u3002\u5f8c\u306f\u3001Google Tag Manager\u3067\u53d6\u5f97\u3057\u305f\u3044\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u8a2d\u5b9a\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<h2><span id=\"Blog\">Blog\u8a18\u4e8b\u304c\u300c\u4f55\uff05\u8aad\u307e\u308c\u305f\u304b\u300d\u3068\u300c\u4f55\u304c\u8aad\u307e\u308c\u305f\u304b\u300d<\/span><\/h2>\n<p>\u4eca\u56de\u306f\u3001Blog\u8a18\u4e8b\u304c\u300c\u3069\u308c\u3060\u3051\u300d\u8aad\u307e\u308c\u305f\u304b\u3092\u3001\u4e0b\u8a18\u306e2\u7a2e\u985e\u306e\u65b9\u6cd5\u3067\u8a08\u6e2c\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n<ul class=\"article\">\n<li>Blog\u8a18\u4e8b\u304c\u4f55\uff05\u8aad\u307e\u308c\u305f\u304b\uff1f<\/li>\n<li>Blog\u8a18\u4e8b\u306e\u4f55\u304c\u8aad\u307e\u308c\u305f\u304b\uff1f<\/li>\n<\/ul>\n<h2><span id=\"Blog-2\">Blog\u8a18\u4e8b\u304c\u4f55\uff05\u8aad\u307e\u308c\u305f\u304b\uff1f<\/span><\/h2>\n<p>Blog\u8a18\u4e8b\u304c\u4f55\uff05\u8aad\u307e\u308c\u305f\u304b\u3092\u8a08\u6e2c\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308c\u3070\u3001\u3069\u306e\u8a18\u4e8b\u304c\u304a\u5ba2\u3055\u3093\u306b\u6c17\u306b\u5165\u3063\u3066\u3082\u3089\u3048\u305f\u306e\u304b\u304c\u5b9a\u91cf\u7684\u306b\u628a\u63e1\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u4ee5\u4e0b\u3067\u306f\u3001Google Tag Manager\u3068Google Analytics\u3092\u4f7f\u3063\u3066\u3001\u5404Blog\u8a18\u4e8b\u304c\u4f55\uff05\u8aad\u307e\u308c\u305f\u304b\u3092\u8a08\u6e2c\u3067\u304d\u308b\u3088\u3046\u306b\u8a2d\u5b9a\u3059\u308b\u65b9\u6cd5\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3><span id=\"i\">\u95b2\u89a7\u8ddd\u96e2\u5909\u6570\u306e\u8a2d\u5b9a<\/span><\/h3>\n<p>\u307e\u305a\u3001Google Tag Manager\u306e\u30ef\u30fc\u30af\u30b9\u30da\u30fc\u30b9\u306e\u5909\u6570\u30e1\u30cb\u30e5\u30fc\u3067\u8a2d\u5b9a\u3092\u9078\u629e\u3057\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.gyazo.com\/00c765ad96275293128c8aba2a1c1390.png\" \/><\/p>\n<p>\u7d44\u307f\u8fbc\u307f\u5909\u6570\u306e\u8a2d\u5b9a\u3067\u3001\u300cScroll Depth Threshold\u300d\u3092\u9078\u629e\u3057\u307e\u3059\u3002\u3053\u306e\u5909\u6570\u306bBlog\u8a18\u4e8b\u306e\u4f55\uff05\u304c\u95b2\u89a7\u3055\u308c\u305f\u304b\u306e\u6570\u5024\u304c\u53d6\u308a\u8fbc\u307e\u308c\u308b\u306e\u3067\u3059\u304c\u3001\u5f8c\u3005\u3001\u8a2d\u5b9a\u3067\u4f7f\u3044\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.gyazo.com\/f93393a2a53ea6d84b8343e22eea1612.png\" \/><\/p>\n<h3><span id=\"i-2\">\u30bf\u30b0\u306e\u8a2d\u5b9a<\/span><\/h3>\n<p>\u6b21\u306b\u3001Google Tag Manager\u306e\u30ef\u30fc\u30af\u30b9\u30da\u30fc\u30b9\u5185\u3067\u3001\u30bf\u30b0\u753b\u9762\u3067\u65b0\u898f\u3092\u9078\u629e\u3057\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.gyazo.com\/266e87282f070526bd8b7d6e0129c62a.png\" \/><\/p>\n<p>\u30bf\u30b0\u30bf\u30a4\u30d7\u306fGoogle Analytics\uff1a\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3092\u9078\u629e\u3057\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.gyazo.com\/fc2812061fc91ab570428b6aac8fba2e.png\" \/><\/p>\n<p>\u3069\u306e\u30da\u30fc\u30b8\u3067\u4f55\uff05\u8aad\u307e\u308c\u305f\u304b\u3092\u96c6\u8a08\u3067\u304d\u308b\u3088\u3046\u306b\u30bf\u30b0\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002\u4eca\u56de\u306f\u30bf\u30b0\u306e\u8a2d\u5b9a\u3092\u4e0b\u8a18\u306e\u3088\u3046\u306b\u3057\u3066\u307f\u307e\u3059\u3002<\/p>\n<p>\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30bf\u30a4\u30d7\uff1a\u30a4\u30d9\u30f3\u30c8<br \/>\n\u30ab\u30c6\u30b4\u30ea\uff1aScroll Depth\uff08\u597d\u304d\u306a\u540d\u524d\u3092\u3064\u3051\u3066\u304f\u3060\u3055\u3044\uff09<br \/>\n\u30a2\u30af\u30b7\u30e7\u30f3\uff1a{{Page URL}}<br \/>\n\u30e9\u30d9\u30eb\uff1a{{Scroll Depth Threshold}} %<br \/>\n\u975e\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u30d2\u30c3\u30c8\uff1a\u771f<br \/>\nGoogle Analytics\u8a2d\u5b9a\uff1a\u5bfe\u8c61\u306eGoogle Analytics\u306e\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u9078\u629e<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.gyazo.com\/4cc425e0f8378b8052e5fdf7c6ebe658.png\" \/><\/p>\n<p>\u8a73\u7d30\u8a2d\u5b9a\u306e\u30bf\u30b0\u306e\u547c\u3073\u51fa\u3057\u30aa\u30d7\u30b7\u30e7\u30f3\u306f1\u56de\u306e\u30a4\u30d9\u30f3\u30c8\u306b\u3064\u304d1\u5ea6\u3092\u9078\u629e\u3057\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.gyazo.com\/7527a69666d72406ea4593e1e4bb8426.png\" \/><\/p>\n<h3><span id=\"i-3\">\u30c8\u30ea\u30ac\u30fc\u306e\u8a2d\u5b9a<\/span><\/h3>\n<p>\u7d9a\u3044\u3066\u30c8\u30ea\u30ac\u30fc\u3082\u8a2d\u5b9a\u3057\u307e\u3059\u3002\u30c8\u30ea\u30ac\u30fc\u3068\u3044\u3046\u306e\u306f\u3001\u304a\u5ba2\u3055\u3093\u304cShopify\u30b9\u30c8\u30a2\u5185\u3067\u3069\u3046\u3044\u3046\u884c\u52d5\u3092\u3057\u305f\u3068\u304d\u306b\u8a08\u6e2c\u3059\u308b\u304b\u306b\u3064\u3044\u3066\u306e\u30bf\u30a4\u30df\u30f3\u30b0\u3092\u610f\u5473\u3057\u307e\u3059\u3002<\/p>\n<p>\u4eca\u56de\u306f\u3001\u30c8\u30ea\u30ac\u30fc\u306e\u30bf\u30a4\u30d7\u306e\u5185\u3001\u30b9\u30af\u30ed\u30fc\u30eb\u8ddd\u96e2\u3092\u9078\u629e\u3057\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.gyazo.com\/29664ae323f779d749871524f88abd3e.png\" \/><\/p>\n<p>\u30c8\u30ea\u30ac\u30fc\u306e\u8a2d\u5b9a\u3067\u306f\u3001\u7e26\u65b9\u5411\u306e\u30b9\u30af\u30ed\u30fc\u30eb\u8ddd\u96e2\u306e\u5272\u5408\u306b\u30c1\u30a7\u30c3\u30af\u3092\u5165\u308c\u3001\u30b9\u30af\u30ed\u30fc\u30eb\u8ddd\u96e2\u306e\u5272\u5408\u306e\u7d30\u304b\u3055\u3092\u5165\u529b\u3057\u307e\u3059\u3002\u4f8b\u3067\u306f\u300110\uff05\u305a\u3064\u8a2d\u5b9a\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>Blog\u8a18\u4e8b\u3060\u3051\u3067\u8a08\u6e2c\u3057\u305f\u3044\u5834\u5408\u306f\u3001\u30c8\u30ea\u30ac\u30fc\u306e\u767a\u751f\u5834\u6240\u3092\u300c\u4e00\u90e8\u306e\u30da\u30fc\u30b8\u300d\u3067Page URL\u306b\/blogs\/\u304c\u542b\u307e\u308c\u308b\u3068\u304d\u306a\u3069\u3067\u7d5e\u308a\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.gyazo.com\/fe1298ade3dcc6d55058b48b632ed047.png\" \/><\/p>\n<p>\u3053\u308c\u3067\u8a2d\u5b9a\u306f\u5b8c\u4e86\u3067\u3059\u306e\u3067\u3001\u4fdd\u5b58\u3057\u3066\u516c\u958b\u3057\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.gyazo.com\/3d70fa42cfbfa6348f460a7313387263.png\" \/><\/p>\n<p>\u4eca\u56de\u306f\u8aac\u660e\u3092\u7701\u7565\u3057\u307e\u3059\u304c\u3001\u5b9f\u969b\u306b\u516c\u958b\u3059\u308b\u524d\u306b\u306f\u3061\u3083\u3093\u3068\u52d5\u4f5c\u3059\u308b\u304b\u3092\u30d7\u30ec\u30d3\u30e5\u30fc\u3067\u691c\u8a3c\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<h3><span id=\"Google_Analytics\">Google Analytics\u3067\u5206\u6790<\/span><\/h3>\n<p>Google Analytics\u3067\u30c7\u30fc\u30bf\u304c\u53d6\u308c\u3066\u3044\u308b\u304b\u898b\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>Google Analytics\u306e\u884c\u52d5&gt;\u30a4\u30d9\u30f3\u30c8&gt;\u4e0a\u4f4d\u306e\u30a4\u30d9\u30f3\u30c8\u3092\u898b\u3066\u307f\u307e\u3057\u3087\u3046\u3002\u5148\u307b\u3069Google Tag Manager\u3067\u8a2d\u5b9a\u3057\u305f\u30a4\u30d9\u30f3\u30c8\u30ab\u30c6\u30b4\u30ea\u540d\uff08\u4f8b\u3067\u306fScroll Depth\uff09\u304c\u8868\u793a\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.gyazo.com\/38360f2890b90557b95f79da21d7f31d.png\" \/><\/p>\n<p>\u30a4\u30d9\u30f3\u30c8\u30ab\u30c6\u30b4\u30ea\u540d\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u3068\u3001\u8a08\u6e2c\u5bfe\u8c61\u30da\u30fc\u30b8\u304c\u8868\u793a\u3055\u308c\u307e\u3059\u306e\u3067\u3001\u5206\u6790\u3057\u305f\u3044\u30da\u30fc\u30b8\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.gyazo.com\/46af9d45a8101231bd31c1d59472209d.png\" \/><\/p>\n<p>\u3059\u308b\u3068\u5bfe\u8c61\u30da\u30fc\u30b8\u306b\u3064\u3044\u3066\u3001\u304a\u5ba2\u3055\u3093\u304c\u3001\u4f55\u56de\u3001\u4f55\uff05\u30b9\u30af\u30ed\u30fc\u30eb\u3057\u3066\u304f\u308c\u305f\u304b\u304c\u5206\u304b\u308a\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.gyazo.com\/60132dcc649a0bbac40f11b7e2899113.png\" \/><\/p>\n<p>\u4f8b\u306e\u5834\u5408\u3001\u7d0418\uff05\u306e\u4eba\u304c10\uff05\u3082\u8aad\u3093\u3067\u3044\u306a\u3044\u305f\u3081\u3001\u30d5\u30a1\u30fc\u30b9\u30c8\u30ad\u30e3\u30c3\u30c1\u306b\u554f\u984c\u304c\u3042\u308b\u304b\u3082\u3057\u308c\u306a\u3044\u306a\u3068\u6c17\u3065\u304f\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u8907\u6570\u306e\u8a18\u4e8b\u306e\u5e73\u5747\u7684\u306a\u6570\u5024\u3092\u7b97\u51fa\u3057\u3066\u307f\u308b\u3068\u3001\u3069\u306e\u8a18\u4e8b\u304c\u3061\u3083\u3093\u3068\u8aad\u307e\u308c\u3066\u3044\u3066\u3001\u3061\u3083\u3093\u3068\u8aad\u307e\u308c\u3066\u3044\u306a\u3044\u304b\u304c\u5206\u304b\u308a\u307e\u3059\u3002<\/p>\n<h2><span id=\"Blog-3\">Blog\u8a18\u4e8b\u306e\u4f55\u304c\u8aad\u307e\u308c\u305f\u304b\uff1f<\/span><\/h2>\n<p>\u5148\u307b\u3069\u306f\u3001\u4f55\uff05\u307e\u3067\u8aad\u307e\u308c\u305f\u304b\u3092\u5206\u6790\u3057\u307e\u3057\u305f\u304c\u3001\u4f55\uff05\u307e\u3067\u8aad\u307e\u308c\u305f\u304b\u304c\u5206\u304b\u3063\u3066\u3082\u3001Blog\u8a18\u4e8b\u5185\u306e\u3069\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u539f\u56e0\u3067\u96e2\u8131\u3057\u305f\u304b\u304c\u5206\u304b\u308a\u3065\u3089\u3044\u3053\u3068\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u5c11\u3057\u5de5\u592b\u3092\u3059\u308b\u3068\u3001Blog\u8a18\u4e8b\u5185\u306e\u3069\u3046\u3044\u3063\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u307e\u3067\u8aad\u307e\u308c\u305f\u304b\u3092\u77e5\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u4eca\u56de\u306fBlog\u8a18\u4e8b\u306e\u3069\u306e\u898b\u51fa\u3057\uff08h2\u30bf\u30b0\uff09\u307e\u3067\u8aad\u307e\u308c\u305f\u304b\u3092\u8a08\u6e2c\u3059\u308b\u65b9\u6cd5\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3><span id=\"h2\">h2\u30bf\u30b0\u3092\u683c\u7d0d\u3059\u308b\u5909\u6570\u306e\u8a2d\u5b9a<\/span><\/h3>\n<p>Google Tag Manager\u3067h2\u30bf\u30b0\u5185\u306e\u30c6\u30ad\u30b9\u30c8\u3092\u683c\u7d0d\u3059\u308b\u5909\u6570\u3092\u4f5c\u6210\u3057\u307e\u3059\u3002<\/p>\n<p>\u5909\u6570&gt;\u30e6\u30fc\u30b6\u30fc\u5b9a\u7fa9\u5909\u6570\u306b\u3066\u3001\u65b0\u898f\u3067\u5909\u6570\u4f5c\u6210\u3092\u884c\u3044\u307e\u3059\u3002\u5909\u6570\u306e\u30bf\u30a4\u30d7\u306f\u300c\u81ea\u52d5\u30a4\u30d9\u30f3\u30c8\u5909\u6570\u300d\u3067\u5909\u6570\u30bf\u30a4\u30d7\u306f\u300c\u5909\u6570\u30c6\u30ad\u30b9\u30c8\u300d\u3068\u3057\u3066\u4fdd\u5b58\u3057\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.gyazo.com\/e381eeaa4d0a1f43c94e68db518ead79.png\" \/><\/p>\n<h3><span id=\"i-4\">\u30bf\u30b0\u306e\u8a2d\u5b9a<\/span><\/h3>\n<p>\u6b21\u306bBlog\u8a18\u4e8b\u3092\u30b9\u30af\u30ed\u30fc\u30eb\u3057\u3066\u5404h2\u30bf\u30b0\u304c\u8868\u793a\u3055\u308c\u305f\u3068\u304d\u306bGoogle Analytics\u306bh2\u30bf\u30b0\u5185\u306e\u30c6\u30ad\u30b9\u30c8\u3092\u9001\u4fe1\u3059\u308b\u30bf\u30b0\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/p>\n<p>\u30bf\u30b0\u30e1\u30cb\u30e5\u30fc\u306b\u3066\u30bf\u30b0\u3092\u65b0\u898f\u4f5c\u6210\u3057\u3001\u4e0b\u8a18\u306e\u3088\u3046\u306b\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/p>\n<p>\u30bf\u30b0\u306e\u7a2e\u985e\uff1aGoogle Analytics<br \/>\n\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30bf\u30a4\u30d7\uff1a\u30a4\u30d9\u30f3\u30c8<br \/>\n\u30ab\u30c6\u30b4\u30ea\uff1a\u4efb\u610f\u306e\u5206\u304b\u308a\u3084\u3059\u3044\u540d\u524d\u3092\u3064\u3051\u308b\u3002<br \/>\n\u30a2\u30af\u30b7\u30e7\u30f3\uff1a{{Page URL}}<br \/>\n\u30e9\u30d9\u30eb\uff1a{{Element Text}} \u203b\u5148\u307b\u3069\u4f5c\u6210\u3057\u305f\u5909\u6570\u540d<br \/>\n\u975e\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u30d2\u30c3\u30c8\uff1a\u771f<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.gyazo.com\/e0596144cedb06668c5afd09d2b9deb0.png\" \/><\/p>\n<h3><span id=\"i-5\">\u30c8\u30ea\u30ac\u30fc\u306e\u8a2d\u5b9a<\/span><\/h3>\n<p>\u3053\u306e\u30bf\u30b0\u3092\u767a\u706b\u3055\u305b\u308b\u30c8\u30ea\u30ac\u30fc\u3082\u4f5c\u6210\u3057\u307e\u3059\u3002\u4e0b\u8a18\u306e\u3088\u3046\u306b\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/p>\n<p>\u30c8\u30ea\u30ac\u30fc\u306e\u30bf\u30a4\u30d7\uff1a\u8981\u7d20\u306e\u8868\u793a<br \/>\n\u9078\u629e\u65b9\u5f0f\uff1aCSS\u30bb\u30ec\u30af\u30bf<br \/>\n\u8981\u7d20\u30bb\u30ec\u30af\u30bf\uff1ah2<br \/>\n\u3053\u306e\u30c8\u30ea\u30ac\u30fc\u3092\u8d77\u52d5\u3059\u308b\u30bf\u30a4\u30df\u30f3\u30b0\uff1a\uff11\u8981\u7d20\u306b\u3064\u304d\uff11\u5ea6<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.gyazo.com\/6ff98d199cf32ba2e0c47324f01134a0.png\" \/><\/p>\n<p>\u3053\u306e\u8a2d\u5b9a\u3060\u3051\u3067\u3001\u304a\u5ba2\u3055\u3093\u304cBlog\u8a18\u4e8b\u3092\u30b9\u30af\u30ed\u30fc\u30eb\u3057\u3066h2\u30bf\u30b0\u304c\u8868\u793a\u3055\u308c\u308b\u305f\u3073\u306b\u5148\u307b\u3069\u4f5c\u6210\u3057\u305f\u30bf\u30b0\u304c\u767a\u884c\u3055\u308c\u307e\u3059\u3002<\/p>\n<p>\u4ee5\u524d\u306fJavaScript\u3092\u66f8\u304b\u306a\u3051\u308c\u3070\u3001\u3053\u306e\u8a2d\u5b9a\u304c\u3067\u304d\u306a\u304b\u3063\u305f\u306e\u3067\u3059\u304c\u3001Google Tag Manager\u306e\u6a19\u6e96\u6a5f\u80fd\u3067\u7c21\u5358\u306b\u5b9f\u88c5\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u3081\u3061\u3083\u304f\u3061\u3083\u4fbf\u5229\u3067\u3059\u3002<\/p>\n<p>\u3053\u308c\u3067Google Tag Manager\u5074\u306e\u8a2d\u5b9a\u306f\u5b8c\u4e86\u3067\u3059\u3002\u4fdd\u5b58\u3057\u3066\u516c\u958b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3><span id=\"Google_Analytics-2\">Google Analytics\u3067\u5206\u6790<\/span><\/h3>\n<p>Google Analytics\u3067\u3001Blog\u8a18\u4e8b\u304c\u3069\u3053\u307e\u3067\u8aad\u307e\u308c\u3066\u3044\u308b\u304b\u78ba\u8a8d\u3057\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>Google Analytics\u306e\u884c\u52d5&gt;\u30a4\u30d9\u30f3\u30c8&gt;\u4e0a\u4f4d\u306e\u30a4\u30d9\u30f3\u30c8\u3067\u3001\u4eca\u56de\u4f5c\u6210\u3057\u305f\u30a4\u30d9\u30f3\u30c8\u30ab\u30c6\u30b4\u30ea\u540d\u3001\u7d9a\u3044\u3066\u30a4\u30d9\u30f3\u30c8\u30a2\u30af\u30b7\u30e7\u30f3\u540d\uff08\u4eca\u56de\u306e\u4f8b\u3067\u306f\u5bfe\u8c61URL\uff09\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.gyazo.com\/0da1e8bea851165593aa5ff7750cd788.png\" \/><\/p>\n<p>\u3059\u308b\u3068\u3001\u5bfe\u8c61\u30da\u30fc\u30b8\u306e\u898b\u51fa\u3057\uff08h2\uff09\u306e\u3069\u3053\u307e\u3067\u8aad\u307e\u308c\u305f\u304b\u304c\u96c6\u8a08\u3055\u308c\u3066\u3044\u308b\u3053\u3068\u304c\u5206\u304b\u308a\u307e\u3059\u3002\u8a18\u4e8b\u5185\u306e\u3069\u3053\u3067\u96e2\u8131\u3057\u305f\u304b\u304c\u5177\u4f53\u7684\u306b\u5206\u304b\u308a\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.gyazo.com\/cea24574a411a4cd777c6c734be52009.png\" \/><\/p>\n<p>\u3069\u306e\u5185\u5bb9\u3092\u8aad\u3093\u3060\u5f8c\u306b\u96e2\u8131\u304c\u6025\u5897\u3057\u3066\u3044\u308b\u304b\u3092\u77e5\u308b\u3068\u3001\u8272\u3005\u3068\u6253\u3061\u624b\u304c\u5177\u4f53\u5316\u3057\u3066\u304d\u307e\u3059\u3002<\/p>\n<h2><span id=\"StoreHero\">StoreHero\u3092\u6d3b\u7528\u3057\u305f\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u30fb\u8a08\u6e2c\u74b0\u5883\u306e\u69cb\u7bc9<\/span><\/h2>\n<p>StoreHero\u3067\u306fShopify\u3067\u58f2\u4e0a\u30a2\u30c3\u30d7\u306b\u8ab2\u984c\u3092\u6301\u3064\u30de\u30fc\u30c1\u30e3\u30f3\u30c8\u3055\u307e\u306b\u3001\u30b0\u30ed\u30fc\u30b9\u65bd\u7b56\u306e\u5fb9\u5e95\u5b9f\u884c\u3092\u652f\u63f4\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u3084\u8a08\u6e2c\u306b\u3064\u3044\u3066\u3082\u3001\u30b0\u30ed\u30fc\u30b9\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0StoreHero\u3092\u6d3b\u7528\u3057\u3001Shopify\u3001\u5404\u7a2e\u30a2\u30d7\u30ea\u3001GA\u3001\u5e83\u544a\u306a\u3069\u304b\u3089\u30c7\u30fc\u30bf\u3092\u96c6\u7d04\u3057\u305f\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u306e\u4f5c\u6210\u3084\u5206\u6790\u306b\u5fc5\u8981\u306a\u30a4\u30d9\u30f3\u30c8\u8a2d\u5b9a\u306a\u3069\u3001\u5b9f\u88c5\u304c\u96e3\u3057\u3044\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u30fb\u8a08\u6e2c\u74b0\u5883\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u73fe\u5728\u3001\u7121\u6599\u30b9\u30c8\u30a2\u8a3a\u65ad\u3092\u5b9f\u65bd\u3057\u3066\u3044\u307e\u3059\u3002\u8a08\u6e2c\u74b0\u5883\u306e\u69cb\u7bc9\u3084\u30b0\u30ed\u30fc\u30b9\u65bd\u7b56\u5168\u822c\u306b\u8ab2\u984c\u3092\u304a\u6301\u3061\u306e\u65b9\u306f\u304a\u554f\u3044\u5408\u308f\u305b\u304f\u3060\u3055\u3044\u3002<span class=\"s1\"><a href=\"https:\/\/storehero.io\/ja\/news\/store-diagnosis\/\">\u7121\u6599\u30b9\u30c8\u30a2\u8a3a\u65ad\u306e\u8a73\u7d30\u306f\u3053\u3061\u3089<\/a><\/span><\/p>\n<h2><span id=\"i-6\">\u307e\u3068\u3081<\/span><\/h2>\n<p>Shopify\u3067Blog\u8a18\u4e8b\u304c\u4f55\uff05\u8aad\u307e\u308c\u305f\u304b\u3068Blog\u8a18\u4e8b\u306e\u4f55\u304c\u8aad\u307e\u308c\u305f\u304b\u3092\u5206\u6790\u3059\u308b\u305f\u3081\u306e\u8a2d\u5b9a\u65b9\u6cd5\u3092\u7d39\u4ecb\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>Shopify\u30b9\u30c8\u30a2\u3092\u7acb\u3061\u4e0a\u3052\u3066\u3001Shopify\u306eBlog\u3092\u4f7f\u3063\u3066\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u3092\u904b\u55b6\u3059\u308b\u5834\u5408\u306f\u3001\u4f5c\u3063\u305fBlog\u8a18\u4e8b\u304c\u304a\u5ba2\u3055\u3093\u306b\u3061\u3083\u3093\u3068\u5c4a\u3044\u3066\u3044\u308b\u304b\u3092\u78ba\u8a8d\u3057\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u305d\u306e\u969b\u306b\u3001\u96c6\u5ba2\uff08\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\u3084UU\u6570\uff09\u3060\u3051\u3067\u306a\u304f\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u304c\u3067\u304d\u3066\u3044\u308b\u304b\u3082\u8a08\u6e2c\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306b\u95a2\u3059\u308bKPI\u3068\u3057\u3066\u306f\u3001\u4eca\u56de\u7d39\u4ecb\u3057\u305f\u8a18\u4e8b\u306e\u8aad\u4e86\u5ea6\u4ee5\u5916\u306b\u3082\u3001\u30ea\u30d4\u30fc\u30c8\u6570\u3084\u30e1\u30eb\u30de\u30ac\u767b\u9332\u6570\u3001\u30d5\u30a9\u30ed\u30fc\u6570\u306a\u3069\u3001\u6226\u7565\u30fb\u6226\u8853\u306b\u5408\u3063\u305f\u6307\u6a19\u3092\u4f7f\u3063\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>\u307e\u305f\u3001\u4eca\u5f8c\u3001Shopify\u306e\u6d3b\u7528\u306b\u95a2\u3057\u3066\u3001\u8a18\u4e8b\u306b\u3057\u3066\u307b\u3057\u3044\u30c6\u30fc\u30de\u304c\u3042\u308a\u307e\u3057\u305f\u3089\u3001\u30b3\u30e1\u30f3\u30c8\u6b04\u306b\u3054\u8a18\u5165\u3044\u305f\u3060\u3051\u305f\u3089\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n<p>\u203bGoogle Tag Manager\u306e\u30bf\u30b0\u8a2d\u5b9a\u3067\u3001\u975e\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u30d2\u30c3\u30c8\u304c\u507d\u306e\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8\u3092\u63b2\u8f09\u3057\u3066\u3044\u307e\u3057\u305f\u304c\u3001\u6b63\u3057\u304f\u306f\u771f\u3067\u3057\u305f\u306e\u3067\u3001\u4fee\u6b63\u3057\u307e\u3057\u305f\u3002<\/p>\n","protected":false},"featured_media":2961,"template":"","cat-shopify":[13],"tag-shopify":[],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/storehero.io\/wp-json\/wp\/v2\/shopify\/1501"}],"collection":[{"href":"https:\/\/storehero.io\/wp-json\/wp\/v2\/shopify"}],"about":[{"href":"https:\/\/storehero.io\/wp-json\/wp\/v2\/types\/shopify"}],"version-history":[{"count":6,"href":"https:\/\/storehero.io\/wp-json\/wp\/v2\/shopify\/1501\/revisions"}],"predecessor-version":[{"id":6597,"href":"https:\/\/storehero.io\/wp-json\/wp\/v2\/shopify\/1501\/revisions\/6597"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/storehero.io\/wp-json\/wp\/v2\/media\/2961"}],"wp:attachment":[{"href":"https:\/\/storehero.io\/wp-json\/wp\/v2\/media?parent=1501"}],"wp:term":[{"taxonomy":"cat-shopify","embeddable":true,"href":"https:\/\/storehero.io\/wp-json\/wp\/v2\/cat-shopify?post=1501"},{"taxonomy":"tag-shopify","embeddable":true,"href":"https:\/\/storehero.io\/wp-json\/wp\/v2\/tag-shopify?post=1501"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}