{"id":3490,"date":"2022-11-30T20:09:38","date_gmt":"2022-11-30T11:09:38","guid":{"rendered":"https:\/\/storehero.io\/?post_type=shopify&#038;p=3490"},"modified":"2024-11-06T21:10:48","modified_gmt":"2024-11-06T12:10:48","slug":"lp-pmf","status":"publish","type":"shopify","link":"https:\/\/storehero.io\/ja\/shopify\/lp-pmf\/","title":{"rendered":"LP\u3092\u4f7f\u3063\u3066PMF\u3092\u691c\u8a3c\u3059\u308b\u65b9\u6cd5"},"content":{"rendered":"\n<p>PMF\uff08\u30d7\u30ed\u30c0\u30af\u30c8\u30de\u30fc\u30b1\u30c3\u30c8\u30d5\u30a3\u30c3\u30c8\uff09\u3068\u3044\u3046\u8a00\u8449\u3082\u3060\u3044\u3076\u4e00\u822c\u7684\u306b\u4f7f\u308f\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u3001\u30b3\u30de\u30fc\u30b9\u696d\u754c\u3067\u3082\u4f7f\u308f\u308c\u308b\u3053\u3068\u304c\u5897\u3048\u3066\u304d\u307e\u3057\u305f\u3002PMF\u306b\u3064\u3044\u3066\u77e5\u3089\u306a\u3044\u65b9\u306f\u3001\u3053\u3061\u3089\u306e\u8a18\u4e8b\u3092\u3054\u78ba\u8a8d\u304f\u3060\u3055\u3044\uff08<a href=\"https:\/\/storehero.io\/ja\/shopify\/pmf-commerce\/\">PMF\uff08\u30d7\u30ed\u30c0\u30af\u30c8\u30de\u30fc\u30b1\u30c3\u30c8\u30d5\u30a3\u30c3\u30c8\u3092\u30b3\u30de\u30fc\u30b9\u30d3\u30b8\u30cd\u30b9\u306b\u53d6\u308a\u5165\u308c\u308b\u65b9\u6cd5<\/a>\uff09\u3002<\/p>\n\n\n\n<p>\u4eca\u56de\u306fPMF\u306e\u5b9f\u8df5\u7de8\u3068\u3057\u3066\u3001LP\uff08\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\uff09\u3092\u4f7f\u3063\u3066PMF\u3092\u691c\u8a3c\u3059\u308b\u65b9\u6cd5\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002\u3053\u306e\u8a18\u4e8b\u3092\u8aad\u3081\u3070\u3001\u6700\u5c0f\u30b3\u30b9\u30c8\u3067\u6700\u901f\u3067PMF\u306e\u691c\u8a3c\u3092\u9032\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>StoreHero\u3067\u306f\u72ec\u81ea\u30b0\u30ed\u30fc\u30b9\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u6d3b\u7528\u3057\u3001\u30de\u30cb\u30e5\u30a2\u30eb\u904b\u7528\u3067\u306f\u3084\u308a\u304d\u308c\u306a\u3044\u304d\u3081\u7d30\u304b\u306a\u904b\u7528\u3084\u3001\u65bd\u7b56\u306e\u5927\u91cf\u5b9f\u65bd\u306b\u3088\u308b\u4e8b\u696d\u6210\u9577\u3092\u652f\u63f4\u3057\u3066\u3044\u307e\u3059\u3002<br>Shopify\u3067\u58f2\u4e0a\u30a2\u30c3\u30d7\u306b\u8ab2\u984c\u304c\u3042\u308b\u65b9\u306f\u304a\u6c17\u8efd\u306b\u3054\u76f8\u8ac7\u304f\u3060\u3055\u3044\u3002=><a href=\"https:\/\/storehero.io\/ja\/ebook_service_material\/\" title=\"\u30b5\u30fc\u30d3\u30b9\u7d39\u4ecb\u8cc7\u6599\u306e\u7121\u6599\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306f\u3053\u3061\u3089\">\u30b5\u30fc\u30d3\u30b9\u7d39\u4ecb\u8cc7\u6599\u306e\u7121\u6599\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306f\u3053\u3061\u3089<\/a><\/p>\n\n\n\n<div id=\"toc_container\" class=\"toc_white no_bullets\"><p class=\"toc_title\">Contents<\/p><ul class=\"toc_list\"><li><a href=\"#PMF\"><span class=\"toc_number toc_depth_1\">1<\/span> PMF\u306e\u30dd\u30a4\u30f3\u30c8<\/a><ul><li><a href=\"#i\"><span class=\"toc_number toc_depth_2\">1.1<\/span> \u30cb\u30c3\u30c1\u3092\u898b\u3064\u3051\u308b<\/a><\/li><li><a href=\"#i-2\"><span class=\"toc_number toc_depth_2\">1.2<\/span> \u30da\u30fc\u30b8\u4f5c\u6210\u306b\u6642\u9593\u3092\u4f7f\u3044\u3059\u304e\u306a\u3044<\/a><\/li><li><a href=\"#i-3\"><span class=\"toc_number toc_depth_2\">1.3<\/span> \u7d30\u304b\u3044\u691c\u8a3c\u306b\u3053\u3060\u308f\u3089\u306a\u3044<\/a><\/li><li><a href=\"#i-4\"><span class=\"toc_number toc_depth_2\">1.4<\/span> \u5546\u54c1\u81ea\u4f53\u306e\u898b\u76f4\u3057\u3082\u899a\u609f\u3059\u308b<\/a><\/li><li><a href=\"#i-5\"><span class=\"toc_number toc_depth_2\">1.5<\/span> \u3068\u306b\u304b\u304f\u30b9\u30d4\u30fc\u30c9<\/a><\/li><\/ul><\/li><li><a href=\"#LPPMF\"><span class=\"toc_number toc_depth_1\">2<\/span> LP\u3092\u4f7f\u3063\u305fPMF\u306e\u9032\u3081\u65b9<\/a><ul><li><a href=\"#i-6\"><span class=\"toc_number toc_depth_2\">2.1<\/span> \uff11\uff0c\u30cb\u30fc\u30ba\u8abf\u67fb<\/a><\/li><li><a href=\"#i-7\"><span class=\"toc_number toc_depth_2\">2.2<\/span> \uff12\uff0c\u63d0\u6848\u3092\u6c7a\u3081\u308b<\/a><\/li><li><a href=\"#LP\"><span class=\"toc_number toc_depth_2\">2.3<\/span> \uff13\uff0cLP\u3092\u4f5c\u6210\u3059\u308b<\/a><\/li><li><a href=\"#i-8\"><span class=\"toc_number toc_depth_2\">2.4<\/span> \uff14\uff0c\u691c\u8a3c\uff06\u6539\u5584\u3059\u308b<\/a><\/li><\/ul><\/li><li><a href=\"#StoreHero\"><span class=\"toc_number toc_depth_1\">3<\/span> StoreHero\u3092\u6d3b\u7528\u3057\u305f\u30b0\u30ed\u30fc\u30b9\u904b\u7528\u306e\u5fb9\u5e95\u5b9f\u884c<\/a><\/li><li><a href=\"#i-9\"><span class=\"toc_number toc_depth_1\">4<\/span> \u307e\u3068\u3081<\/a><\/li><\/ul><\/div>\n<h2><span id=\"PMF\">PMF\u306e\u30dd\u30a4\u30f3\u30c8<\/span><\/h2>\n\n\n\n<p>PMF\u3092\u3046\u307e\u304f\u9032\u3081\u308b\u306b\u306f\u4ee5\u4e0b\u306e\u70b9\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<ul>\n<li>\u30cb\u30c3\u30c1\u3092\u898b\u3064\u3051\u308b<\/li>\n\n\n\n<li>\u30da\u30fc\u30b8\u4f5c\u6210\u306b\u6642\u9593\u3092\u4f7f\u3044\u3059\u304e\u306a\u3044<\/li>\n\n\n\n<li>\u7d30\u304b\u3044\u691c\u8a3c\u306b\u3053\u3060\u308f\u3089\u306a\u3044<\/li>\n\n\n\n<li>\u5546\u54c1\u81ea\u4f53\u306e\u898b\u76f4\u3057\u3082\u899a\u609f\u3059\u308b<\/li>\n\n\n\n<li>\u3068\u306b\u304b\u304f\u30b9\u30d4\u30fc\u30c9<\/li>\n<\/ul>\n\n\n\n<h3><span id=\"i\">\u30cb\u30c3\u30c1\u3092\u898b\u3064\u3051\u308b<\/span><\/h3>\n\n\n\n<p>\u30cb\u30c3\u30c1\u306a\u5e02\u5834\u3092\u898b\u3064\u3051\u3066\u3001\u305d\u306e\u5e02\u5834\u306b\u5546\u54c1\u304c\u30d5\u30a3\u30c3\u30c8\u3059\u308b\u304b\u3092\u691c\u8a3c\u3059\u308b\u3053\u3068\u306b\u30d5\u30a9\u30fc\u30ab\u30b9\u3059\u308b\u3053\u3068\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u5927\u304d\u306a\u5e02\u5834\u306b\u306f\u5f37\u3044\u5f37\u6575\u304c\u305f\u304f\u3055\u3093\u3044\u307e\u3059\u3002\u3069\u308c\u3060\u3051\u5546\u54c1\u304c\u512a\u308c\u3066\u3044\u3066\u3082\u3001\u77e5\u540d\u5ea6\u3084\u30d6\u30e9\u30f3\u30c9\u529b\u306e\u5dee\u304c\u5927\u304d\u3044\u5834\u5408\u306f\u3001\u304a\u5ba2\u3055\u3093\u304b\u3089\u5546\u54c1\u3092\u6b63\u3057\u304f\u8a55\u4fa1\u3055\u308c\u308b\u306e\u304c\u96e3\u3057\u304f\u3001PMF\u3092\u9032\u3081\u3065\u3089\u3044\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u307e\u305a\u306f\u30cb\u30c3\u30c1\u306a\u5e02\u5834\uff08\u9867\u5ba2\u3068\u8ab2\u984c\uff09\u3092\u898b\u3064\u3051\u3066\u3001\u305d\u306e\u5e02\u5834\u306b\u5546\u54c1\u304c\u8a55\u4fa1\u3055\u308c\u308b\u304b\u3092\u691c\u8a3c\u3059\u308b\u3053\u3068\u306b\u529b\u3092\u6ce8\u304e\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3><span id=\"i-2\">\u30da\u30fc\u30b8\u4f5c\u6210\u306b\u6642\u9593\u3092\u4f7f\u3044\u3059\u304e\u306a\u3044<\/span><\/h3>\n\n\n\n<p>LP\uff08\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\uff09\u3092\u4f5c\u3063\u3066\u3001PMF\u3092\u3059\u308b\u5834\u5408\u3082\u3001LP\u4f5c\u6210\u306b\u6642\u9593\u3092\u304b\u3051\u3059\u304e\u308b\u306e\u306f\u3046\u307e\u3044\u9032\u3081\u65b9\u3067\u306f\u306a\u3044\u3067\u3059\u3002<\/p>\n\n\n\n<p>PMF\u3067\u4e00\u756a\u691c\u8a3c\u3057\u305f\u3044\u3053\u3068\u306f\u3001\u9867\u5ba2\u306e\u8ab2\u984c\u306b\u5546\u54c1\u306e\u9b45\u529b\u304c\u523a\u3055\u308b\u304b\u3069\u3046\u304b\u3067\u3059\u3002\u305d\u308c\u3092\u5206\u304b\u308a\u3084\u3059\u304f\u8868\u73fe\u3067\u304d\u3066\u3044\u308c\u3070\u3001\u305d\u308c\u4ee5\u4e0a\u306e\u30c7\u30b6\u30a4\u30f3\u3084\u6f14\u51fa\u306f\u4e0d\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p>PMF\u306e\u305f\u3081\u306b\u4f5c\u3063\u305fLP\u3092\u3001PMF\u9054\u6210\u5f8c\u3082\u6c38\u9060\u306b\u4f7f\u3044\u7d9a\u3051\u308b\u3053\u3068\u306f\u5c11\u306a\u3044\u3067\u3059\u3002\u4f7f\u3044\u6368\u3066\u306b\u306a\u3063\u3066\u3082\u826f\u3044\u306e\u3067\u3001PMF\u306e\u691c\u8a3c\u304c\u3067\u304d\u308b\u6700\u5c0f\u9650\u306e\u5de5\u6570\u3067LP\u3092\u4f5c\u6210\u3057\u3066\u30ea\u30ea\u30fc\u30b9\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3><span id=\"i-3\">\u7d30\u304b\u3044\u691c\u8a3c\u306b\u3053\u3060\u308f\u3089\u306a\u3044<\/span><\/h3>\n\n\n\n<p>LP\u306b\u96c6\u5ba2\u3092\u304b\u3051\u3066\u3001LP\u306e\u6539\u5584\u3092\u884c\u3046\u3053\u3068\u306f\u5927\u5207\u3067\u3059\u3002\u305f\u3060\u3057\u3001\u7d30\u304b\u306a\u8868\u73fe\u306e\u6539\u5584\u306b\u306f\u6642\u9593\u3092\u4f7f\u308f\u306a\u3044\u3067\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p>LP\u4e0a\u306e\u30d5\u30a1\u30fc\u30b9\u30c8\u30d3\u30e5\u30fc\u3067\u306e\u8a34\u6c42\u3084\u30aa\u30d5\u30a1\u30fc\u5185\u5bb9\u3001CTA\u306a\u3069\u3001\u91cd\u8981\u306a\u8981\u7d20\u304c\u540c\u3058\u3067\u3042\u308c\u3070\u3001\u305d\u308c\u4ee5\u5916\u306e\u7d30\u304b\u306a\u8868\u73fe\u3092\u6539\u5584\u3057\u3066\u3082\u3001\u5927\u304d\u304f\u7d50\u679c\u304c\u5909\u308f\u308b\u3053\u3068\u306f\u306a\u3044\u3067\u3059\u3002\u6539\u5584\u3059\u308b\u306e\u3067\u3042\u308c\u3070\u3001\u7d50\u679c\u306b\u5f71\u97ff\u3059\u308b\u4e3b\u8981\u306a\u8981\u7d20\u306b\u30d5\u30a9\u30fc\u30ab\u30b9\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3><span id=\"i-4\">\u5546\u54c1\u81ea\u4f53\u306e\u898b\u76f4\u3057\u3082\u899a\u609f\u3059\u308b<\/span><\/h3>\n\n\n\n<p>\u3069\u308c\u3060\u3051\u30c6\u30b9\u30c8\u3092\u7e70\u308a\u8fd4\u3057\u3066\u3082\u3001\u6b8b\u5ff5\u306a\u304c\u3089\u5168\u304f\u5f53\u305f\u3089\u306a\u3044\u3053\u3068\u3082\u3042\u308a\u307e\u3059\u3002\u305d\u306e\u5834\u5408\u306f\u3001\u5546\u54c1\u81ea\u4f53\u306e\u898b\u76f4\u3057\u306e\u691c\u8a0e\u3082\u5fc5\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u88fd\u9020\u3057\u3066\u3057\u307e\u3046\u3068\u5546\u54c1\u306e\u898b\u76f4\u3057\u304c\u96e3\u3057\u304f\u306a\u308b\u305f\u3081\u3001\u7406\u60f3\u3092\u8a00\u3048\u3070\u3001\u5546\u54c1\u3092\u4f5c\u308b\u524d\u306bPMF\u306e\u691c\u8a3c\u30d7\u30ed\u30bb\u30b9\u3092\u7d44\u307f\u8fbc\u3081\u308b\u3068\u826f\u3044\u3067\u3059\u3002\u958b\u767a\u4e88\u5b9a\u306e\u5546\u54c1\u3092LP\u3067\u58f2\u308a\u8fbc\u3093\u3067\u307f\u3066\u3001\u58f2\u308c\u308b\u304b\u3069\u3046\u304b\u9867\u5ba2\u306e\u53cd\u5fdc\u3092\u78ba\u8a8d\u3057\u3001\u58f2\u308c\u305f\u3089\u672c\u683c\u7684\u306b\u88fd\u9020\u3059\u308b\u65b9\u6cd5\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u3059\u3067\u306b\u5546\u54c1\u304c\u3042\u308b\u5834\u5408\u3082\u3001\u5927\u3005\u7684\u306b\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3092\u5b9f\u65bd\u3059\u308b\u524d\u306b\u3001PMF\u3092\u5b9f\u65bd\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3><span id=\"i-5\">\u3068\u306b\u304b\u304f\u30b9\u30d4\u30fc\u30c9<\/span><\/h3>\n\n\n\n<p>PMF\u306f\u30b9\u30d4\u30fc\u30c9\u304c\u91cd\u8981\u3067\u3059\u3002\u30cb\u30c3\u30c1\u306a\u5e02\u5834\u306f\u3001\u5bff\u547d\u304c\u9577\u304f\u306a\u3044\u3053\u3068\u3082\u591a\u304f\u3001\u306e\u3093\u3073\u308a\u6642\u9593\u3092\u304b\u3051\u3066\u691c\u8a3c\u3057\u3066\u3044\u308b\u3068\u3001\u5e02\u5834\u81ea\u4f53\u304c\u6d88\u3048\u3066\u3057\u307e\u3044\u304b\u306d\u306a\u3044\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u307e\u305fPMF\u306f\u3042\u304f\u307e\u3067\u691c\u8a3c\u4f5c\u696d\u306a\u306e\u3067\u3001\u691c\u8a3c\u306b\u4f59\u8a08\u306a\u30b3\u30b9\u30c8\u3084\u6642\u9593\u3092\u304b\u3051\u3066\u3057\u307e\u3046\u3068\u3001\u3044\u3056\u672c\u683c\u7684\u306b\u4e8b\u696d\u3092\u30b9\u30b1\u30fc\u30eb\u3055\u305b\u305f\u3044\u3068\u304d\u306b\u8cc7\u91d1\u3084\u6642\u9593\u304c\u8db3\u308a\u306a\u304f\u306a\u3063\u3066\u3057\u307e\u3044\u307e\u3059\u3002\u3068\u306b\u304b\u304f\u30b9\u30d4\u30fc\u30c9\u3092\u610f\u8b58\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h2><span id=\"LPPMF\">LP\u3092\u4f7f\u3063\u305fPMF\u306e\u9032\u3081\u65b9<\/span><\/h2>\n\n\n\n<p>\u305d\u308c\u3067\u306f\u4ee5\u4e0b\u3067LP\u3092\u4f7f\u3063\u305fPMF\u306e\u9032\u3081\u65b9\u306e\u4f8b\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3><span id=\"i-6\">\uff11\uff0c\u30cb\u30fc\u30ba\u8abf\u67fb<\/span><\/h3>\n\n\n\n<p>\u307e\u305a\u306f\u3069\u306e\u5e02\u5834\u3067PMF\u3092\u691c\u8a3c\u3059\u308b\u304b\u3092\u6c7a\u3081\u308b\u305f\u3081\u3001\u30cb\u30fc\u30ba\u3092\u8abf\u67fb\u3057\u307e\u3059\u3002\u30cb\u30fc\u30ba\u306e\u8abf\u3079\u65b9\u306f\u8272\u3005\u3042\u308a\u307e\u3059\u304c\u3001\u6642\u9593\u3084\u30b3\u30b9\u30c8\u3092\u304b\u3051\u305a\u306b\u884c\u3048\u308b\u65b9\u6cd5\u3068\u3057\u3066\u306f\u4ee5\u4e0b\u306e\u65b9\u6cd5\u304c\u4fbf\u5229\u3067\u3059\u3002<\/p>\n\n\n\n<ul>\n<li>\u77e5\u4eba\u3078\u306e\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc<\/li>\n\n\n\n<li>\u77e5\u4eba\u3078\u306e\u30a2\u30f3\u30b1\u30fc\u30c8<\/li>\n\n\n\n<li>\u30de\u30fc\u30b1\u30c3\u30c8\u30d7\u30ec\u30a4\u30b9\u306e\u30e9\u30f3\u30ad\u30f3\u30b0<\/li>\n\n\n\n<li>\u691c\u7d22\u30ad\u30fc\u30ef\u30fc\u30c9<\/li>\n\n\n\n<li>SNS\u3067\u306e\u30c8\u30ec\u30f3\u30c9<\/li>\n\n\n\n<li>Q&amp;A\u30b5\u30a4\u30c8<\/li>\n\n\n\n<li>\u4ed6\u793e\u5e83\u544a\u30fbLP<\/li>\n\n\n\n<li>\u30e1\u30c7\u30a3\u30a2\u306e\u8a18\u4e8b<\/li>\n\n\n\n<li>\u66f8\u7c4d\u306e\u76ee\u6b21<\/li>\n<\/ul>\n\n\n\n<p>\u3059\u3067\u306b\u5546\u54c1\u3092\u8ca9\u58f2\u3057\u3066\u3044\u308b\u5834\u5408\u306e<a href=\"https:\/\/storehero.io\/shopify\/customer-insight\/\">\u9867\u5ba2\u8abf\u67fb\u306e\u4ed5\u65b9\u306f\u4ee5\u524d\u3001\u4ed6\u306e\u8a18\u4e8b\u3067\u7d39\u4ecb<\/a>\u3057\u307e\u3057\u305f\u304c\u3001PMF\u30d5\u30a7\u30fc\u30ba\u3067\u306f\u9867\u5ba2\u30c7\u30fc\u30bf\u304c\u5341\u5206\u306b\u306a\u3044\u305f\u3081\u3001\u7a4d\u6975\u7684\u306b\u53d6\u308a\u306b\u884c\u304f\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u5168\u3066\u306e\u65b9\u6cd5\u3092\u7db2\u7f85\u3059\u308b\u5fc5\u8981\u306f\u306a\u3044\u3067\u3059\u3002\u4e00\u90e8\u306e\u4eba\u304c\u5f37\u70c8\u306b\u60a9\u3093\u3067\u3044\u308b\u3053\u3068\u3084\u4e00\u90e8\u306e\u4eba\u306e\u4e2d\u3067\u5f37\u70c8\u306b\u30d5\u30a1\u30f3\u304c\u3044\u308b\u30cb\u30c3\u30c1\u306a\u5e02\u5834\u30922\u301c3\u500b\u898b\u3064\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u308c\u3070\u3001\u51fa\u3060\u3057\u3068\u3057\u3066\u306f\u5341\u5206\u3067\u3059\u3002<\/p>\n\n\n\n<h3><span id=\"i-7\">\uff12\uff0c\u63d0\u6848\u3092\u6c7a\u3081\u308b<\/span><\/h3>\n\n\n\n<p>\u30cb\u30c3\u30c1\u306a\u5e02\u5834\u3092\u898b\u3064\u3051\u305f\u3089\u3001\u3069\u3093\u306a\u5546\u54c1\u3067\u3069\u3093\u306a\u63d0\u6848\u3092\u3059\u308b\u304b\u3092\u6c7a\u3081\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u540c\u3058\u5546\u54c1\u3067\u3082\u5e02\u5834\u304c\u9055\u3048\u3070\u63d0\u6848\u5185\u5bb9\u306f\u7570\u306a\u308a\u307e\u3059\u3057\u3001\u540c\u3058\u5e02\u5834\u3067\u3082\u63d0\u6848\u30d1\u30bf\u30fc\u30f3\u306f\u8907\u6570\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u63d0\u6848\u3092\u8003\u3048\u308b\u4e0a\u3067\u306e\u30dd\u30a4\u30f3\u30c8\u306f\u4ee5\u4e0b\u306e3\u70b9\u3067\u3059\u3002<\/p>\n\n\n\n<ul>\n<li>\u5546\u54c1\u306e\u5f37\u307f\uff08\u72ec\u81ea\u6027\uff09\u3092\u63d0\u6848\u306b\u542b\u3081\u308b<\/li>\n\n\n\n<li>\u63d0\u6848\u306f\u5206\u304b\u308a\u3084\u3059\u3044\u30aa\u30d5\u30a1\u30fc\u306b\u843d\u3068\u3057\u8fbc\u3080<\/li>\n\n\n\n<li>\u4f59\u8a08\u306a\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3092\u884c\u308f\u306a\u3044<\/li>\n<\/ul>\n\n\n\n<h4>\u5546\u54c1\u306e\u5f37\u307f\uff08\u72ec\u81ea\u6027\uff09\u3092\u63d0\u6848\u306b\u542b\u3081\u308b<\/h4>\n\n\n\n<p>\u5358\u306b\u5e02\u5834\u306e\u30cb\u30fc\u30ba\u306b\u5fdc\u3048\u308b\u3060\u3051\u3067\u306f\u3001\u5dee\u5225\u5316\u304c\u5f31\u304f\u30b9\u30b1\u30fc\u30eb\u3067\u304d\u306a\u3044\u305f\u3081\u3001\u72ec\u81ea\u306e\u5f37\u307f\u3092\u4f7f\u3063\u3066\u5e02\u5834\u306e\u30cb\u30fc\u30ba\u306b\u5fdc\u3048\u3089\u308c\u308b\u304b\u3069\u3046\u304b\u304cPMF\u306b\u304a\u3044\u3066\u5927\u4e8b\u306a\u30dd\u30a4\u30f3\u30c8\u3067\u3059\u3002\u63d0\u6848\u306b\u306f\u3001\u81ea\u793e\u306e\u72ec\u81ea\u6027\u3092\u542b\u3081\u308b\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h4>\u63d0\u6848\u306f\u5206\u304b\u308a\u3084\u3059\u3044\u30aa\u30d5\u30a1\u30fc\u306b\u843d\u3068\u3057\u8fbc\u3080<\/h4>\n\n\n\n<p>\u30c7\u30b6\u30a4\u30f3\u7684\u306a\u610f\u5473\u306e\u5206\u304b\u308a\u3084\u3059\u3055\u3060\u3051\u3067\u306a\u304f\u3001\u58f2\u308a\u65b9\u3068\u3057\u3066\u3082\u63d0\u6848\u4fa1\u5024\u304c\u5206\u304b\u308a\u3084\u3059\u304f\u8868\u73fe\u3055\u308c\u3066\u3044\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u98df\u54c1\u306eEC\u3067\u304a\u3044\u3057\u3055\u306b\u81ea\u4fe1\u304c\u3042\u308c\u3070\u3001\u4f4e\u4fa1\u683c\u306e\u304a\u8a66\u3057\u5546\u54c1\u3092\u63d0\u6848\u3057\u3066\u3001\u521d\u56de\u8cfc\u5165\u4ee5\u964d\u306e\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u7387\u304c\u9ad8\u3044\u304b\u3092\u691c\u8a3c\u3059\u308b\u3088\u3046\u306aPMF\u306b\u3059\u308b\u306a\u3069\u306e\u30a4\u30e1\u30fc\u30b8\u3067\u3059\u3002<\/p>\n\n\n\n<p>LP\u3067\u304a\u3044\u3057\u305d\u3046\u306b\u898b\u3048\u308b\u5546\u54c1\u5199\u771f\u306b\u3053\u3060\u308f\u308b\u3088\u308a\u3001\u305d\u306e\u65b9\u304cPMF\u306e\u691c\u8a3c\u3092\u30b9\u30d4\u30fc\u30c7\u30a3\u306b\u9032\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<h4>\u4f59\u8a08\u306a\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3092\u884c\u308f\u306a\u3044<\/h4>\n\n\n\n<p>\u300c\u4eca\u3060\u305130%OFF\u300d\u306a\u3069\u3001\u4f59\u8a08\u306a\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3092PMF\u3068\u4e00\u7dd2\u306b\u884c\u3046\u3068\u3001\u30ce\u30a4\u30ba\u304c\u306f\u3044\u3063\u3066\u3057\u307e\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3067\u58f2\u308c\u305f\u306e\u304b\u3001PMF\u304c\u3046\u307e\u304f\u3044\u3063\u305f\u306e\u304b\u304c\u5206\u304b\u308a\u3065\u3089\u304f\u306a\u308b\u305f\u3081\u3001PMF\u3092\u3059\u308b\u5834\u5408\u306f\u3001\u4f59\u8a08\u306a\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306f\u907f\u3051\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3><span id=\"LP\">\uff13\uff0cLP\u3092\u4f5c\u6210\u3059\u308b<\/span><\/h3>\n\n\n\n<p>\u30cb\u30c3\u30c1\u306a\u5e02\u5834\u3092\u898b\u3064\u3051\u3001\u63d0\u6848\u3092\u6c7a\u3081\u305f\u3089\u3001LP\u3092\u4f5c\u6210\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>Shopify\u306e\u5834\u5408\u3001Gempages\u3084Pagefly\u306a\u3069\u306e\u30da\u30fc\u30b8\u30d3\u30eb\u30c0\u30fc\u30a2\u30d7\u30ea\u3092\u4f7f\u3048\u3070\u30ce\u30fc\u30b3\u30fc\u30c9\u3067LP\u304c\u4f5c\u308c\u308b\u305f\u3081\u3001\u30b3\u30fc\u30c7\u30a3\u30f3\u30b0\u304c\u5f97\u610f\u3067\u306a\u3051\u308c\u3070\u6d3b\u7528\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>LP\u3067\u306f\u3001\u30d5\u30a1\u30fc\u30b9\u30c8\u30d3\u30e5\u30fc\u3067\u30d5\u30c3\u30af\u3067\u304d\u306a\u3051\u308c\u3070\u3001\u305d\u308c\u4ee5\u964d\u3092\u4e00\u751f\u61f8\u547d\u4f5c\u3063\u3066\u3082\u95b2\u89a7\u3055\u308c\u306a\u3044\u305f\u3081\u3001\u30d5\u30a1\u30fc\u30b9\u30c8\u30d3\u30e5\u30fc\u306f\u30cb\u30c3\u30c1\u5e02\u5834\u306e\u8208\u5473\u95a2\u5fc3\u3092\u6349\u3048\u305f\u8a34\u6c42\u3092\u5165\u308c\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u307e\u305f\u3001LP\u3067\u306f\u3001\u9577\u3044\u6587\u7ae0\u304c\u3057\u3063\u304b\u308a\u8aad\u307e\u308c\u308b\u3053\u3068\u306f\u5c11\u306a\u3044\u305f\u3081\u3001\u753b\u50cf\u3084\u30b0\u30e9\u30d5\u3001\u30c6\u30fc\u30d6\u30eb\u3001\u30a4\u30e9\u30b9\u30c8\u306a\u3069\u3092\u6709\u52b9\u6d3b\u7528\u3057\u3066\u3001\u76f4\u611f\u7684\u306b\u7406\u89e3\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3><span id=\"i-8\">\uff14\uff0c\u691c\u8a3c\uff06\u6539\u5584\u3059\u308b<\/span><\/h3>\n\n\n\n<p>LP\u3092\u4f5c\u6210\u3057\u305f\u3089\u3001\u5e83\u544a\u3084SNS\u3067\u96c6\u5ba2\u3057\u307e\u3059\u304c\u3001\u96c6\u5ba2\u524d\u306b\u3001\u76ee\u6a19\u5024\u3068\u64a4\u9000\u5024\u306f\u6c7a\u3081\u3066\u304a\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u76ee\u6a19\u5024\u3084\u64a4\u9000\u5024\u3092\u6c7a\u3081\u308b\u4e0a\u3067\u3001LTV\u3084CAC\u3068\u3044\u3046\u8003\u3048\u65b9\u304c\u53c2\u8003\u306b\u306a\u308a\u307e\u3059\u3002\u4ee5\u524d\u3001<a href=\"https:\/\/storehero.io\/ja\/shopify\/ltv-cac\/\">LTV\u3084CAC\u306b\u3064\u3044\u3066\u306e\u8a18\u4e8b<\/a>\u3092\u66f8\u304d\u307e\u3057\u305f\u306e\u3067\u3001LTV\u3084CAC\u3068\u3044\u3046\u8a00\u8449\u304c\u805e\u304d\u6163\u308c\u306a\u3044\u65b9\u306f\u53c2\u8003\u306b\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p>\u76ee\u6a19\u5024\u306f\u3001\u4e8b\u696d\u8005\u304c\u4e3b\u4f53\u7684\u306b\u6c7a\u3081\u308b\u305f\u3081\u30011\u901a\u308a\u306e\u7b54\u3048\u306f\u306a\u3044\u3067\u3059\u304c\u3001\u64a4\u9000\u5024\u306f\u660e\u78ba\u3067\u3059\u3002LTV &gt; CAC\u3067\u306a\u3044\u3068\u30d3\u30b8\u30cd\u30b9\u304c\u6210\u7acb\u3057\u306a\u3044\u305f\u3081\u3001\u305d\u308c\u306b\u8fd1\u3044\u6570\u5024\u304c\u64a4\u9000\u5024\u306b\u306a\u308a\u307e\u3059\u3002LTV\/CAC\uff08LTV\u30fbCAC\u6bd4\u7387\uff09\u304c3\u500d\u4ee5\u4e0a\u3067\u3042\u308c\u3070\u30b9\u30b1\u30fc\u30eb\u3059\u308b\u6709\u671b\u306a\u30d3\u30b8\u30cd\u30b9\u3068\u8a00\u308f\u308c\u3066\u3044\u307e\u3059\uff08PMF\u30d5\u30a7\u30fc\u30ba\u30673\u500d\u306b\u306a\u308b\u3053\u3068\u306f\u7a00\u3067\u3059\uff09\u3002<\/p>\n\n\n\n<p>PMF\u306e\u691c\u8a3c\u3067\u306f\u3001\u4e8b\u524d\u306b\u5b9a\u3081\u305f\u76ee\u6a19\u5024\u3084\u64a4\u9000\u5024\u3092\u57fa\u6e96\u306b\u691c\u8a3c\u3092\u9032\u3081\u307e\u3059\u3002\u76ee\u6a19\u5024\u306b\u81f3\u3089\u306a\u3044\u5834\u5408\u3082\u3001\u5834\u5408\u306b\u3088\u3063\u3066\u306f\u64a4\u9000\u5024\u3092\u4e0b\u56de\u3063\u305f\u3068\u3057\u3066\u3082\u3001LP\u3084\u96c6\u5ba2\u306e\u4ed5\u65b9\u3092\u6539\u5584\u3059\u308c\u3070\u7d50\u679c\u304c\u826f\u304f\u306a\u308b\u3053\u3068\u3082\u3042\u308a\u307e\u3059\u306e\u3067\u3001\u3088\u307b\u3069\u30c0\u30e1\u306a\u5834\u5408\u3092\u9664\u3051\u3070\u3001\u5c11\u3057\u7c98\u308a\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>Google Optimize\u3092\u4f7f\u3048\u3070\u3001LP\u4e0a\u3067\u306eAB\u30c6\u30b9\u30c8\u304c\u7c21\u5358\u306b\u3067\u304d\u307e\u3059\u3002\u4ee5\u524d\u3001<a href=\"https:\/\/storehero.io\/ja\/shopify\/google-optimize-jp\/\">\u5225\u306e\u8a18\u4e8b\u3067\u3082Google Optimize\u306e\u4f7f\u3044\u65b9\u3092\u7d39\u4ecb<\/a>\u3057\u307e\u3057\u305f\u306e\u3067\u3001\u53c2\u8003\u306b\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p>\u307e\u305f\u3001Clarity\u3084Hotjar\u306a\u3069\u306e\u30ec\u30b3\u30fc\u30c7\u30a3\u30f3\u30b0\u30fb\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u30c4\u30fc\u30eb\u3092\u4f7f\u3048\u3070\u3001\u6539\u5584\u3059\u308b\u3079\u304d\u30dd\u30a4\u30f3\u30c8\u304c\u898b\u3084\u3059\u304f\u306a\u308b\u306e\u3067\u3001\u4f7f\u3063\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<a href=\"https:\/\/storehero.io\/ja\/shopify\/hotjar-product-page\/\">Hotjar\u306e\u4f7f\u3044\u65b9\u306f\u4ee5\u524d\u3001\u5225\u306e\u8a18\u4e8b\u3067\u7d39\u4ecb<\/a>\u3057\u307e\u3057\u305f\u3002Clarity\u3067\u3082\u540c\u69d8\u306e\u4f7f\u3044\u65b9\u306f\u3067\u304d\u307e\u3059\u306e\u3067\u3001Clarity\u30e6\u30fc\u30b6\u30fc\u306e\u65b9\u3082\u542b\u3081\u3066\u53c2\u8003\u306b\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<h2><span id=\"StoreHero\">StoreHero\u3092\u6d3b\u7528\u3057\u305f\u30b0\u30ed\u30fc\u30b9\u904b\u7528\u306e\u5fb9\u5e95\u5b9f\u884c<\/span><\/h2>\n\n\n\n<p> StoreHero\u3067\u306fShopify\u3067\u58f2\u4e0a\u30a2\u30c3\u30d7\u306b\u8ab2\u984c\u3092\u6301\u3064\u30de\u30fc\u30c1\u30e3\u30f3\u30c8\u3055\u307e\u306b\u3001\u30b0\u30ed\u30fc\u30b9\u65bd\u7b56\u306e\u5fb9\u5e95\u5b9f\u884c\u3092\u652f\u63f4\u3057\u3066\u3044\u307e\u3059\u3002 <\/p>\n\n\n\n<p>\u30b0\u30ed\u30fc\u30b9\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0StoreHero\u3092\u6d3b\u7528\u3057\u3001\u5e83\u544a\u3001\u30b9\u30c8\u30a2\u3001CRM\u3001\u5728\u5eab\u7ba1\u7406\u306b\u95a2\u3059\u308b\u65bd\u7b56\u306b\u3064\u3044\u3066\u3001\u30de\u30cb\u30e5\u30a2\u30eb\u904b\u7528\u3067\u306f\u5b9f\u73fe\u304c\u96e3\u3057\u3044\u304d\u3081\u7d30\u304b\u306a\u904b\u7528\u3084\u3001\u65bd\u7b56\u306e\u5927\u91cf\u5b9f\u65bd\u306b\u3088\u308a\u3001\u7d99\u7d9a\u7684\u306a\u6210\u9577\u5b9f\u73fe\u306e\u652f\u63f4\u3092\u3057\u3066\u3044\u307e\u3059\u3002 <\/p>\n\n\n\n<p>\u73fe\u5728\u3001\u7121\u6599\u30b9\u30c8\u30a2\u8a3a\u65ad\u3092\u5b9f\u65bd\u3057\u3066\u3044\u307e\u3059\u3002Shopify\u00d7\u30b0\u30ed\u30fc\u30b9\u65bd\u7b56\u5168\u822c\u306b\u8ab2\u984c\u3092\u304a\u6301\u3061\u306e\u65b9\u306f\u304a\u554f\u3044\u5408\u308f\u305b\u304f\u3060\u3055\u3044\u3002 <a href=\"https:\/\/storehero.io\/ja\/news\/store-diagnosis\/\" title=\"\u7121\u6599\u30b9\u30c8\u30a2\u8a3a\u65ad\u306e\u8a73\u7d30\u306f\u3053\u3061\u3089\">\u7121\u6599\u30b9\u30c8\u30a2\u8a3a\u65ad\u306e\u8a73\u7d30\u306f\u3053\u3061\u3089<\/a><\/p>\n\n\n\n<h2><span id=\"i-9\">\u307e\u3068\u3081<\/span><\/h2>\n\n\n\n<p>LP\u3092\u4f7f\u3063\u3066PMF\u306e\u691c\u8a3c\u3092\u9032\u3081\u308b\u65b9\u6cd5\u3092\u7d39\u4ecb\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>\u3069\u3053\u307e\u3067\u4e01\u5be7\u306bPMF\u306e\u691c\u8a3c\u3092\u3059\u308b\u3079\u304d\u304b\u306f\u3001\u4e8b\u696d\u306b\u6c42\u3081\u3089\u308c\u308b\u6210\u9577\u901f\u5ea6\u306b\u3088\u308a\u307e\u3059\u304c\u3001PMF\u304c\u5168\u304f\u9054\u6210\u3055\u308c\u306a\u3044\u307e\u307e\u306b\u3001\u5e83\u544a\u8cbb\u7528\u3084\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u8cbb\u7528\u3092\u304b\u3051\u3066\u58f2\u4e0a\u3092\u4f5c\u3063\u3066\u3082\u3001\u6210\u9577\u304c\u9577\u7d9a\u304d\u3057\u306a\u3044\u305f\u3081\u3001\u6210\u9577\u3092\u6025\u3050\u5834\u5408\u3082\u3001PMF\u306f\u610f\u8b58\u3057\u3066\u30b0\u30ed\u30fc\u30b9\u65bd\u7b56\u3092\u7d44\u307f\u7acb\u3066\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u308c\u307e\u3067\u3001PMF\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u5168\u304f\u901a\u3089\u305a\u306b\u58f2\u4e0a\u3092\u4f5c\u3063\u3066\u304d\u305f\u30de\u30fc\u30c1\u30e3\u30f3\u30c8\u3055\u3093\u306f\u3001\u4eca\u3001\u8d70\u3089\u305b\u3066\u3044\u308b\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3092\u5b8c\u5168\u306b\u6b62\u3081\u308b\u5fc5\u8981\u306f\u306a\u3044\u3067\u3059\u304c\u3001\u4e00\u90e8\u306e\u30ea\u30bd\u30fc\u30b9\u3092PMF\u306b\u4f7f\u3063\u3066\u691c\u8a3c\u3092\u3057\u3066\u307f\u308b\u3053\u3068\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059\u3002\u7d50\u679c\u7684\u306b\u4e8b\u696d\u6210\u9577\u901f\u5ea6\u3092\u4e0a\u3052\u308b\u3053\u3068\u306b\u3082\u3064\u306a\u304c\u308b\u3053\u3068\u3082\u591a\u3044\u306f\u305a\u3067\u3059\u3002<\/p>\n","protected":false},"featured_media":3495,"template":"","cat-shopify":[13],"tag-shopify":[],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/storehero.io\/wp-json\/wp\/v2\/shopify\/3490"}],"collection":[{"href":"https:\/\/storehero.io\/wp-json\/wp\/v2\/shopify"}],"about":[{"href":"https:\/\/storehero.io\/wp-json\/wp\/v2\/types\/shopify"}],"version-history":[{"count":5,"href":"https:\/\/storehero.io\/wp-json\/wp\/v2\/shopify\/3490\/revisions"}],"predecessor-version":[{"id":6523,"href":"https:\/\/storehero.io\/wp-json\/wp\/v2\/shopify\/3490\/revisions\/6523"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/storehero.io\/wp-json\/wp\/v2\/media\/3495"}],"wp:attachment":[{"href":"https:\/\/storehero.io\/wp-json\/wp\/v2\/media?parent=3490"}],"wp:term":[{"taxonomy":"cat-shopify","embeddable":true,"href":"https:\/\/storehero.io\/wp-json\/wp\/v2\/cat-shopify?post=3490"},{"taxonomy":"tag-shopify","embeddable":true,"href":"https:\/\/storehero.io\/wp-json\/wp\/v2\/tag-shopify?post=3490"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}