
Event: October 14 Book Talk Event "The Big Q&A on Shopify and Ad Operations" — We're Speaking at the Shopify Operations Complete Guide Talk Event
On Thursday, October 14 at 5:30 PM, we are co-hosting a book talk event: "The Big Q&A on Shopify and Ad Operations."
Takanobu Kawano, CEO of FRACTA Inc., Takuya Miura of Miuratakuya Shoten, Issei Konishi, Director of JADE Inc., and StoreHero's Kurose will answer questions from Shopify partners, merchants, and ad operations agencies about Shopify and advertising. Feel free to submit your questions about the Shopify Operations Complete Guide as well!
Book details here
https://www.amazon.co.jp/dp/4295012432/
【Title】
The Big Q&A on Shopify and Ad Operations
【Content】
Ad operations are a powerful weapon for Shopify merchants who learn them. And for agencies supporting ad operations, understanding Shopify and e-commerce business broadens the scope of proposals.
We will share insights from multiple perspectives on what to watch out for in Shopify ad operations, indispensable advertising strategies, and operational structures.
【Date & Time】
Thursday, October 14, 2021, 5:30 PM – 6:45 PM
【Viewing URL】
YouTube Live Stream
https://www.youtube.com/c/FRACTA-INC
* Please subscribe to the YouTube channel above and turn on notifications!
* The stream URL will also be shared from FRACTA's official Twitter on the day of the event.
Speakers
● Guests

Takuya Miura (Twitter: @miuratakuya_hac)
Miuratakuya Shoten / Representative Director, Monolith Inc.
Japan's first certified Shopify Education Partner. Went independent in 2016 and launched "Miuratakuya Shoten." Starting in 2019, leveraged Shopify to achieve 400% sales growth in one year, a 160% increase in average order value, and improved repeat purchase rate to 200%. Miuratakuya Shoten handles everything hands-on — from launch and product development to order processing, customer support, logistics, advertising, and app research — committed to running a one-person e-commerce operation. Provides a simplified consulting service called "EC Home Tutor."

Issei Konishi (Twitter: @isseik)
Director, JADE Inc.
Born in 1980 in Gunma Prefecture, raised in Kanagawa. Accumulated approximately nine years of sales experience in music master production, office supplies, promotional materials, and internet advertising agencies. Feeling the potential of paid search advertising management, he went independent and founded Hipass Inc. Immediately after going independent, he began organizing study sessions to further his own learning and has continued holding them ever since. In 2011, he rebranded his study group as "SEM Cafe" and expanded his activities. In 2012, he was recognized as a top-level user of the AdWords official help forum (*). He has continued his event and community activities ever since, advocating for the ideal style of ad operations for each era.
* Now known as Google Ads Community Gold Product Expert

Junichi Kurose (Twitter: @jkurose777)
Representative Director, StoreHero Inc.
Founded StoreHero in 2019 with the mission of "creating the commerce standard of the next decade," providing growth hacking consulting and store development leveraging Shopify.
With over 13 years of experience in growth hacking, digital marketing, and new business development, he applies that expertise to support e-commerce startups and monetization. Specializes exclusively in Shopify to deliver growth hacking and store development services.
● Moderator

Takanobu Kawano (Twitter: @TakaKouno)
CEO, FRACTA Inc.
Shopify Evangelist
Active since 2000 as a freelance CG creator, composer, and designer. Specializes in digital communication design and branding for beauty salons and apparel brands.
Currently, with the mission of "increasing the total brand value of Japan," he supports brand businesses and D2C brands, and is actively involved in the development of the entire commerce industry and the promotion of Shopify, conducting seminars and writing activities nationwide.