Hero Magazine

Discover 9 ways to leverage UGC in your e-commerce strategy. Using UGC means turning your customers into salespeople. From product review...

UGC doesn't appear on its own — you need to put mechanisms in place that make it more likely to happen. In this article, we introduce 7 w...

In this article, we cover proven ways to boost your Shopify product page conversion rate. While the product itself has the greatest impac...

I visited the New York store of Glossier, the renowned D2C beauty brand. By combining digital communication through Instagram and Into Th...

We'll introduce how to leverage email marketing on Shopify. Email marketing offers an incredibly high return on investment, so please mak...

Learn how to aggregate LTV and CAC on Shopify to improve profitability. Without tracking LTV, you will underestimate long-term initiative...

Learn how to launch a referral program on Shopify. Referral marketing is the crown jewel of growth hacking — with famous examples like Dr...

Discover 14 social proof strategies for your Shopify store. Social proof is the phenomenon where people trust and act based on the endors...

Email list (customer list) building is incredibly important for commerce marketing. A high-quality email list provides tremendous stabili...

Learn how to measure whether engagement-boosting initiatives on your Shopify store are translating into sales. By using Google Tag Manage...

Learn how to use Google Analytics and Google Tag Manager to measure whether your Shopify blog posts are actually being read. This guide w...