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Guest Post - Branding and Logistics in E-Commerce

This article was contributed by Beltran Co., Ltd., the company behind the Ship&co app that supports logistics for Shopify stores. The...

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9 Easy Customer Research Methods for Those Who Can't Figure Out Their Ad and Landing Page Messaging

Do you ever find yourself struggling to decide how to craft your messaging for ads and landing pages? In most cases, the root cause is in...

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Easy in 3 Steps! How to Choose High-Converting Google Ads Keywords Using Google Analytics and Google Search Console

In this article, we introduce a keyword selection method using Google Analytics and Google Search Console that is likely to drive sales —...

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How We Approach Growth Initiatives Using the StoreHero Growth Workflow

In this article, we introduce how StoreHero approaches growth projects. By reading this article and learning about StoreHero's approach ...

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How to Use Multiple Discounts and Coupons on Shopify with Automatic Discounts & Gifts

Shopify generally does not allow you to combine two or more coupons in a single order. On top of that, managing complex conditions — such...

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How to Easily Run Email A/B Tests with Klaviyo

In this article, we'll walk you through how to run A/B tests for email campaigns. Just like with ads and landing pages, you can A/B test...

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How to Integrate Wishlist Plus with Klaviyo for List Building and CRM

Using a wishlist app purely as a wishlist feature is a waste of its potential. If that's all you're doing, you're only getting about half...

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How to Send Personalized Emails Without Code Using Klaviyo's "Data Feeds"

When using Klaviyo with Shopify, you can send personalized emails tailored to each customer. Sending emails personalized based on previou...

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How to Set Up Goaffpro: Run Your Own Affiliate Program In-House

Affiliate marketing is a method where finding and nurturing affiliates who are a great fit for your products makes a significant impact o...

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9 Google Analytics Settings You Should Configure When Using It for Shopify Growth

Shopify's dashboard and reports provide the data you need to run your commerce operations, but if you want to execute growth strategies e...

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Klaviyo in Practice! How to Set Up Welcome Emails and Post-First-Purchase Emails

CRM is an extremely important strategy for generating revenue in a commerce business. Shopify has a variety of CRM apps, and Klaviyo is o...

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Almost Entirely Shopify Data! Key Metrics to Monitor When Running Growth Initiatives

Monitoring metrics is essential when running growth initiatives for a commerce business. A well-designed monitoring framework tells you w...

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