Hero Magazine

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Why Your Shopify Store Isn't Getting More Organic Traffic — Even Though More Products Should Mean Stronger Collection Page SEO

If you run a Shopify store with hundreds or thousands of products and find yourself thinking, "We have so many products, yet search traff...

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Are You Always Relying on Discounts to Clear Trend Product Inventory on Shopify? 4 Notification Strategies That Improve Full-Price Sell-Through Rates

If you run a Shopify store that carries trend-driven products, do you ever feel like "hit products sell out instantly, while everything e...

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事例紹介
From Crowdfunding to a Continuously Selling EC Store. How Kibidango Store Delivers Niche Products to the Market

Kibidango has been bringing unique domestic and international products to the Japanese market through its crowdfunding platform, Kibidang...

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How to Continuously Operate Feature Pages with a Lifestyle Proposal Model

If you run a lifestyle brand on Shopify, do you ever feel like "I want to create more content, but I don't know where to start" or "I mak...

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Inside StoreHero
"Writing Is a Weapon" — How Reading Sparked an Upgrade in My Thinking

My reason for picking up books in the first place was entirely practical.I wanted to fill the gaps in my knowledge around gifting and aff...

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事例紹介
Hero Interview: Building a Brand Together with Customers — Onepeace's Community-First Approach to Fan Building

Today, we sit down with Mr. Tabuchi, who oversees the Content Business Division at Onepeace Co., Ltd., and Ms. Mizutani, who leads the UI...

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事例紹介
Hero Interview: Generate buzz on social media, build loyalty with CRM. The "system that keeps selling" yutori built with StoreHero

Founded in 2018 from the Instagram vintage clothing media account "Furugiko-jo" (Vintage Clothing Girls), yutori became the youngest comp...

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Inside StoreHero
What the Power of Clenching Taught Me

"Today, I went to acupuncture." At first glance, this has nothing to do with work.Yet behind those words was an unexpected realization. ...

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イベントレポート
[Shopify × Growth Meetup Report] From "Sustaining" to "Scaling" Subscriptions — A Deep Dive into Subscription Growth

On March 11, 2026, StoreHero hosted "Shopify × Growth Meetup: A Deep Dive into Subscription Growth." We welcomed Huckleberry Inc. as our...

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Inside StoreHero
"Recovering Sales" Is Just the Starting Line

It started over lunch with our CEO, Kurose The other day, I had lunch with our CEO, Kurose, and had the chance to talk about what growth...

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Inside StoreHero
What I Think About When Someone Asks, "How Do You Do That?"

The "How" Can Wait There are moments in work when I feel strongly reminded of how important it is not to confuse ends with means. When ...

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Inside StoreHero
Challenge and Setback Always Come as a Pair

I have kept challenging myself throughout my life.Not reckless challenges, but the kind where I think things through, prepare carefully, ...

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